Nuvé’s rebrand driving 70% sales growth in just 2 years
70% sales growth in just 2 years Nuvé, a high-end wellness brand, had innovative products but lacked the brand perception to justify its premium pricing. A strategic repositioning helped them break into the luxury market.
Year
2022
Client
Nuvé
Timeline
6 months
The Challenges
Mismatched Brand Perception
Despite premium-quality products, Nuvé’s branding didn’t reflect a luxury feel.
Low Customer Trust
Inconsistent messaging and visual identity made it hard to establish credibility.
Underwhelming Sales Performance
Their website and marketing materials weren’t optimized to convert high-end buyers.
The Solutions
Mandala redefined Nuvé’s brand to align with luxury market expectations.
- Designed a sleek, high-end brand identity to match premium pricing.
- Developed persuasive storytelling to build customer trust.
- Enhanced website and digital assets for a seamless, high-converting experience.
The Result
70%
Increase in Sales
50+
Retail Partnerships
5x
Instagram Followers